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NEW TV Trends

Media Monitoring and Public Relations

TV Search and Unlimited Clips on Demand

A cross between a DVR and a search engine, the SnapStream Server allows you to record and then search inside thousands of hours of TV recordings. And unlike traditional media monitoring and news clipping services, you can create as many high-quality clips and DVDs as you'd like, without any incremental costs.

One SnapStream Server can simultaneously record up to 10 TV shows and stores up to 17,000 hours of recordings. It gives you the ability to search within recordings and pinpoint TV content of interest to you and your organization, then clip that content and download, or burn to DVD, quickly and easily. With simple configuration and minimal upkeep, it enables you to put your finger on the pulse of TV right from your desktop PC.

Benefits of the SnapStream Server in Public Relations:

• Monitor Coverage
  Use SnapStream TV Alerts to track client exposure without labor-intensive visual monitoring- each time your search terms are mentioned in a recording, you'll receive an e-mail with a transcript.
• No Clipping or DVD Fees
  Search within recordings and create unlimited high-quality clips and DVDs in-house, eliminating the expense and inconvenience of clipping services.
• Ad Verification
  Guarantee ad exposure by providing clients with a clipped recording of their broadcasted ad.
• Competitive Intelligence
  Track and take advantage of high-profile public relations opportunities to maximize your client's exposure.
• Distribute TV without Cable Drops
  The SnapStream Server provides access to recordings from a user's, eliminating the need for individual cable drops and DVR stations.

Media Monitoring/PR Customers

• Kaplow
• MD Anderson
• Metro Monitor
• Houston Rodeo

Customer Quotes

“Being able to watch TV closely and frequently helps tailor our pitches to specific media outlets and increases our success rate.”

– Chris Livingston at Kaplow

“The addition of searching via closed-captioning has allowed me to extend use of the system to my marketing and PR departments, which has reduced our costs by eliminating the newspaper/video clipping services we had to subscribe to in the past. It's TiVo for the professional environment.”

– Josh Hadden, Director of Engineering and IT at ClearChannel Radio: NYC and Long Island