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Between coverage of the Astronomy Department discovering a new star in a far off galaxy, the football coach signing a highly ranked recruit, and the School of Music landing on the top ten "Best Schools" list, being able to keep tabs of TV media mentions of your institution can seem to be a daunting and not to mention a costly task.
It's that exact scenario paired with high pay-per clip fees that higher education institutes across the country have switched to a more cost effective, in-house solution – the SnapStream Server. Unlike traditional media monitoring subscription services, the SnapStream Server is a one time purchase, turnkey appliance that enables you to record, search and create unlimited high-quality clips without any incremental costs. A cross between a DVR and search engine the SnapStream Server enables you to immediately pinpoint any mention of interest and then quickly and properly respond to the coverage.
Sign up for our free, one-hour Web seminar that's designed specifically for Media and Public Relations Specialists of higher learning institutes to learn how the SnapStream Server is currently being used and how it can help your department cut the costs associated with monitoring TV.