Neutralizing Media Bias: How The Media Research Center Uses SnapStream

Neutralizing Media Bias: How The Media Research Center Uses SnapStream

MRC logo

The Media Research Center (MRC) is a Conservative media watchdog group on a mission to neutralize media bias. Formed in 1987, the organization monitors dozens of hours of news every single day across 10-12 channels. In this blog, we will take a brief look at how SnapStream helped the MRC reimagine its archiving and workflows, make the transition to digital, and finally say goodbye to the VCR.

Read more


A New Era of Storytelling with John Battelle

Good journalism is a superpower.

With current events constantly evolving, journalism has taken a different road over the last several years. However, there's one crucial aspect that has stayed the same: storytelling. Journalism will inform, evoke emotion, and provide entertainment all in one effort. Because of its complex nature, it's a difficult art to master. We recently sat down with John Battelle, the CEO and Co-Founder of The Recount Media, to discuss how journalism has evolved and where it's headed.

Read more


Creating Clips with a Screen Recorder? Consider These 3 Things First.

Most of us find ourselves in the role of content creator these days, whether we're trying to build a brand, disseminate news, provide commentary on current events, or figure out why we've been sucked in to using both IG Reels AND TikTok. (Okay - that last one is probably just me).

Read more


SnapStream & Small Biz Insider Discuss the Power of Video Storytelling

Origin stories aren't just for superheroes and comic books. And we always love an opportunity to talk about how SnapStream went from a consumer DVR product to the news and media video workspace it is today.

Read more


Skewed News: How Source Bias Affects Online News Engagement

Blue background with illustrated people around large smartphone with a header that says NEWS

“Spiderman’s the best!”

“Nope. Batman is.”

“D.C. Comics are lame. I’m Team Marvel all day!”

People love their opinions and often make their consumption choices in direct correlation. Superhero arguments aside, the reality is sources play a huge role in the acceptance of their content. Whether it’s The New York Times versus The Wall Street Journal, CNN versus Fox News, or Marvel versus D.C., Americans are highly-opinionated, picky, and skeptical about the information they ingest, especially depending on where they get it. Good luck convincing Uncle Earl at the barbecue that your favorite news blog is better than his trusty channel-of-choice.

Read more


How a News Media Video Workspace Can Unite Remote-First Teams

shutterstock_1563971233Remember when we all thought we would work from home for no more than two or three weeks? Ah, memories of a simpler time.

Now that two weeks has turned into more than 60 for many of us, organizations of all kinds are making the switch to hybrid or fully remote work arrangements. For those of us in news and media, we need a lot more than Zoom to work efficiently and effectively in this new world.

Read more


Evolving the Newsroom for Quickly & Accurately Breaking News

“In journalism, there has always been a tension between getting it first and getting it right.”

Read more


Why the Mars Video Clip Matters for Digital Content Creators

It’s official. Powerful audio and video moments can come from literally anywhere. We now know what a strong breeze sounds like on Mars. MARS. 

Read more